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RELEASE ADVISORY

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Bring a release that's out or on its way. We review it privately, work through the hard decisions with a small group of other artists, and send you direction on what to do next.

 

No fixed campaign model. Your music, your budget, your timeline.

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Who is it for​

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  • Self-releasing artists

  • Artists working with independent labels

  • Producer/composers launching an artist project

  • Established artists entering a new release cycle

  • Artists developing internationally for the first time

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How it works

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01 · Share your project
Before the session, you send KO-HUM an update on your release and the questions or decisions you would like us to consider.

 

02 · Individual review
KO-HUM reviews your project privately, including relevant plans, links, data or materials.

 

03 · The Room
Sixty minutes online with a small group of artists at different points in their own releases. We take shared questions and a few live cases. Your project, your call on what's discussed.

 

04 · Private Direction
Following the review, you receive concise individual direction from KO-HUM outlining what to prioritise, what to reconsider and what to focus on next.

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Questions we might work through:

 

  • When should I release the next single?

  • Should I release two or three singles before the album?

  • How should I allocate a promotional budget?

  • Is this the right moment to invest in PR?

  • What should I expect from a publicist or external campaign partner?

  • Which territories or audience signals deserve attention?

  • My streams increased but my followers didn't. What does that tell me?

  • Should I continue investing in paid promotion?

  • How should the album be positioned across press, Spotify and digital channels?

  • What should I prioritise in the six weeks before release?

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​The duration of the advisory is defined in relation to the release. A focused one-month format is available for immediate or contained needs, while longer advisory periods can follow a project across multiple releases or an album campaign.

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ONE RELEASE PHASE · €450

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For artists with an active or upcoming release who need strategic input around an immediate phase, set of decisions or campaign priorities.

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  • Release intake and project review

  • Priorities and recommendations

  • 1 × 60-minute small-group Release Advisory session

  • 1 x Private Direction response

  • Relevant KO-HUM resources

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A FULL CAMPAIGN · €900

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For artists who want strategic guidance as a release develops over a longer period.

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  • Release intake and project review

  • 90-day priorities and recommendations

  • 3 × 60-minute small-group Release Advisory session

  • 3 x Private Direction response

  • Relevant KO-HUM resources

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​Applications are currently open. Up to 10 places are available for each Advisory group.​

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APPLY ↗︎

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